Buying a pool company in South Florida

• A large weekly service route with low cancellations, packed into a tight area so technicians don't spend the day driving.
• Repair work that comes from the route: a technician who spots a failing pump and sells the replacement, rather than leaving a note for the owner to follow up.
• For builders, a backlog of signed contracts, deposits handled properly, and a record of finishing on schedule. Delays are what make pool customers complain.
• Reliable subcontractors who have worked with the company for years and get paid on time.
• Commercial accounts (associations, apartments, hotels) that bring steady service work.
• Good reviews, because pool customers talk to their neighbors and new pools are visible from the street.
• Equipment supplier relationships with good pricing and warranty support, so failed parts get replaced without a fight.

• The service route list: number of accounts, monthly rate, how long customers have stayed, and cancellations last year.
• For builders, every open contract: deposits taken, work done, and whether the cash on hand covers what's left to build. Florida requires contractors who take more than 10% of a residential contract up front to apply for permits within 30 days and start work within 90 days after permits are issued.
• Warranty and defect claims on pools built in recent years. Structural cracks and leaks can show up years later.
• Money owed to subcontractors and suppliers, and whether any of them could file liens on customers' homes.
• Chemical storage and handling, and the trucks that carry chemicals.
• Technician pay, and whether route technicians could leave and take customers with them.

• How many weekly service accounts do you have, and how many did you lose last year?
• How does your revenue split between construction, renovation, and service and repair?
• How do you take deposits on new pools, and what do you use them for?
• Whose license does the company work under, and would they stay on?
• Which subcontractors do you rely on most, and are those agreements in writing?
• What's the oldest open permit or unfinished job you have?
• How do you handle a customer who says their new pool leaks?

South Florida covers Miami-Dade, Broward, Palm Beach and Monroe counties: Miami, Hialeah, Doral, Fort Lauderdale, Hollywood, Pompano Beach, West Palm Beach, Boca Raton, Jupiter, and the Florida Keys down to Key West. It's the state's largest metro area and its most international. PortMiami, Port Everglades and Miami International Airport tie the region to Latin America and the Caribbean, which supports a deep base of wholesalers, freight forwarders and logistics firms, many of them near the airport. Tourism and cruises, finance and wealth management, health care, real estate and construction carry much of the rest. Palm Beach County adds wealthy seasonal residents and, out west near Lake Okeechobee, sugarcane and vegetable farms. In the Keys, nearly everything turns on visitors, fishing and boating.

Companies that serve homes, condo buildings and other businesses do well here: the building trades, property services, insurance agencies, medical and dental practices, and professional firms.

Costs run high: commercial rent, wages and, above all, property and windstorm insurance. Price the insurance before you make an offer, not after. Miami-Dade and Broward make up the Florida Building Code's High-Velocity Hurricane Zone, with stricter rules for roofs, windows and structures. That raises building costs, and it also gives steady work to the contractors who know those rules well.

Much of the workforce and many customers speak Spanish as well as English, and a company that works well in both languages has an edge. The winter season matters more in Palm Beach County and the Keys than in Miami. In the Keys, the cost of housing makes hiring and keeping staff one of the hardest parts of running a company. Ask any seller there how they find workers and where those workers live.